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Close-up of a black leather bag with contrast stitching and a brass ring on the strap

What luxury really costs across Europe.

What 25 luxury bags and jewellery pieces from six brands cost new in the boutique, country by country, and how each price has moved. Use it to judge any pre-owned price you come across.

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One model for each brand we follow.

All 25 models

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Chanel Classic Flap price history: every size is up since 2020, the Small by 84%

The price new of all six Classic Flap sizes, from 2020 to today.

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How it works

  1. We check the boutique price of each model on the brand’s official website, country by country, with date and link.
  2. We rebuild its history from earlier versions of the official pages and show the periods we did not check, without estimating them.
  3. You use it as the benchmark for any pre-owned asking price: what it costs new, how much it has risen, how much you really save.

How we check prices